Welcoming our new client: Omeio in Paddington
At ili the studio, we’re passionate about telling brand stories that resonate, inspire, and build strong communities. That’s why we’re thrilled to welcome our newest client, Omeio Artisanal Pantry, a Paddington-based Mediterranean-inspired deli and neighbourhood shop with a big heart for authenticity and connection.
About Omeio
Founded in 2014, Omeio has become a local favourite in Sydney, bringing people together through artisanal food crafted with Mediterranean soul. Whether it’s a slice of their famous Portokalopita (a syrup-soaked Greek orange cake), a perfectly brewed matcha, or carefully sourced pantry staples, Omeio creates an experience that blends culture, tradition, and everyday indulgence.
Their community-driven approach and commitment to authenticity make them more than just a deli—they’re a gathering place for locals who value quality, culture, and a touch of the Mediterranean lifestyle.
Our Social Media Services for Omeio
At ili the studio, we understand that great food deserves great storytelling. Our collaboration with Omeio focuses on building a warm, thoughtful, and cultured digital presence that reflects the brand’s values and atmosphere.
Here’s how we support them:
• Content Creation & Strategy
We design and manage a monthly content calendar tailored to Omeio’s unique brand pillars: authenticity, community, Mediterranean traditions, and artisanal excellence.
• Instagram Feed & Reels
We craft high-quality posts each month, designed to highlight Omeio’s products, café culture, and community spirit. From their iconic sweets like bougatsa and kourabie to behind-the-scenes moments with the baristas, each post tells a visual story that connects with their audience.
• Community Building
Our role extends beyond visuals; we focus on creating conversations and interactions that strengthen Omeio’s relationship with their audience, turning followers into loyal customers.
Why this collaboration matters
Omeio and ili the studio share a common mission: to celebrate culture, community, and creativity. By blending their artisanal Mediterranean spirit with our expertise in social media and content creation, we’re excited to grow Omeio’s digital presence and introduce more people to their world of flavours.
Stay tuned as we share more stories, visuals, and behind-the-scenes moments from this collaboration. If you’re a business looking to elevate your social media presence with storytelling that connects, we’d love to chat.
