Bed&Biking – Brand Identity Creation

Bed&Biking – Brand Identity Creation

Bed & Biking is a unique Airbnb concept in Normandy, designed for cycling enthusiasts looking for a cozy and bike-friendly stay. Combining comfort with adventure, the brand offers a seamless experience for travelers who want to explore the region on two wheels.

For this project, the goal was to create a visual identity that reflects movement, freedom, and the charm of Normandy, while maintaining a sleek and modern look.

What I did

Logo Design – A dynamic and minimalist logo capturing the essence of cycling and travel.
Colour Palette & Typography – A balance between earthy, natural tones and fresh, modern accents to convey both warmth and adventure.
Brand Guidelines – A structured identity system to ensure consistency across all touchpoints.

The result? A brand that speaks to cycling lovers, offering them a place where they can rest, recharge, and continue their journey with ease.

They're launching their services in May 2025!

 

 

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